Concerts Go Drive-In As ‘New Normal’ Entertainment Amid Coronavirus Pandemic
Image via Reimar / Shutterstock.com
Tour promoter Live Nation is attempting to cure concert blues by launching its first-ever drive-in concert series in the US in July, presenting a solution to music events that were forcibly halted due to the coronavirus pandemic.
Its Live from the Drive-In event will see a set of nine shows from 10 July 20 to 12 July 2020 in Nashville, Tennessee, Maryland Heights, Missouri, and Noblesville, Indiana.
Fans can catch Grammy-winning musician Brad Paisley, who will headline shows in three different cities, as well as country singers Darius Rucker and Jon Pardi, who will perform in Nashville at the Nissan Stadium. Musician Nelly will celebrate the 20th anniversary of his debut album Country Grammar by performing in Maryland Heights, near St. Louis.
Attendees will have to drive into parking lots of amphitheaters to watch the musicians live on stage. There will be a maximum quota of four people per car, and tickets currently cost US$125, working out to around US$31 per pax if all four people are in attendance. At least two empty parking lots will be allocated between each car to ensure safe distancing.
Concertgoers are encouraged to wear masks upon arrival, and only leave the vehicle to access single restrooms, which will be cleaned throughout the events. Masks, however, will not be required once they arrive at their designated tailgate spots.
Attendees can order a selection of hot food items and non-alcoholic beverages online, and the items will be delivered to the tailgate zones. Live Nation also encourages people to bring their own food and drinks, and attendees can set up chairs around their vehicles to watch the event in comfort.
Tickets to the event will go on sale on Friday via Live Nation’s website.
June 22, 2020
[via Billboard, cover image via Reimar / Shutterstock.com]